Ending the 30 Days, Beginning the Mobile Future
As we wrap up the mobile experiment is coming to an end, The i30 Project is only beginning. After the experience of being submerged in a mobile world - it's now time to make this knowledge into something tangible.
Read more...The Mobile Experience - Part 1: The Rules of Mobile
There are two simple rules to implementing a successful mobile experience. We touch on the surface here but then will expand into mobiles largest marketing holy grail - the app. But it only works if you do it right.
Read more...Dream a Little Dream - Doing Everything I Need From One Device
What we can do on a mobile device today seemed like a dream 10 years ago. The audience is always captive. How can we take advantage of this? Read more...What's This Toy Story 3? FAIL: Mobile Marketing
Mobile marketing is in it's youth. Even the larger companies seem to still be struggling with mobile strategies.
Read more...QR Codes: The Real Uses for Mobile Marketing (Scan for Chance to Win an IPod!)
A new generation of advertising is here. QR tags offer endless information to the mobile consumer virtually anywhere, anytimie.
Read more...What is a Mobile Device and Does a Laptop Qualify?
What is the definition of a mobile device and how does it compare to a laptop or notebook? Will there be a shift in marketing spend?
Read more...Google Rocks
If you haven’t been to Google yet today, go. Especially if you grew up in the 80s.
Read more...Design-Centered Companies
With over 350 moms, bloggers, marketers, and supporters, some of the most entertaining and deep conversations took place both in the sessions and hallways of the Four Seasons Hotel in downtown Houston.