Fake Ad Agency Turns This Year's ADDYs Upside Down

By Chris Hungate | July 7th, 2010 2 comments

IDEA had the pleasure of hosting the 2010 AAF ADDY Awards here in Houston, and we wanted to do something different. Something risky. Something truly entertaining. Something that would get people talking about the show long before the doors of the ballroom opened. Something that would keep people talking long after the doors of the ballroom closed.

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Is Your Website Working Hard Enough?

By Julie Finch & Myles Rose | January 31st, 2010 0 comments

Now that most everything in cyberspace is trackable, Web analytics affords you the information and opportunity to determine a true return on your investment. That said, it's important to make sure you've got all your ducks in a row prior to implementing a Web analytics review.

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Move Over Starbucks: Here Comes Google Caffeine?!?

By Jonas Newsome | November 29th, 2009 1 comment

Predictions from SEO experts about Search Optimization changes coming in 2010

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Leaving So Soon?

By Kristi Higgins | May 27th, 2009 0 comments

For a recent project, I was tasked with a basic Google Analytics implementation. Nothing fancy, the client just wanted to know what people were doing when they reached their site.

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YouTube and Google Analytics Hook Up

By Kristi Higgins | May 22nd, 2009 0 comments

Companies using YouTube can now get more insight into how their videos are performing through Google Analytics.

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