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6 Big Ideas for 2008
With the expected upsurge in interactive marketing—Forrester Research predicts spending to triple over the next five years, hitting $61 billion by 2012—many marketers are scratching their heads and asking, what’s the best investment for my company this year?
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Aim High: Ad Targeting Moves to the Next Level
Want to find people who just bought a snowblower? How about a hunter who enjoys off-roading, happens to be in the market for a pickup and is leaning toward a Chevy? What about the people others turn to for recommendations about electronics? Perhaps you'd like to speak to a couple million pragmatists?
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Project Name:
Beyond Careers Site Design
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Challenge:
Build a fully functional and accessible website for a Non-Profit organization against fourteen other local agencies within an eight hour time span.
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Client:
Barbara Davis
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2007 IDEA II AIR-Houston team:
Adam Lacoste
Carlos Ramón
Chris Hungate
Lee Kile
Martin Ridgway
Reynaldo Juarez
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I. Intelligence Report
II. Industry Events
III. Project of the Month
IV. Showcasing Talent
V. Facts
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Site Builder
Reynaldo Juarez
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Testimonial:
Mr. Spock would make a pretty good site builder. He'd take to the box model like it was the pon farr. But much like Mr. Spock, site building isn't complete by itself. It needs a foil: creative is our Bones. Maybe UE is Scotty; I think I'm losing the metaphor here. The point is, inspiration without execution is daydreaming, and construction without design is the duck-billed platypus.
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World’s cheapest car is unveiled
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The 5 most annoying programs on your PC
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Top 10 Google obscure search tricks
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