User Experience

Information Architecture

Building a compelling interactive experience starts with drawing a clear blueprint. Our information architecture team ensures that we employ functional design in everything we create, from websites to web applications to interactive training tools. Inspired by our user-focused design principles and methodologies, we develop site maps, wire frames, flow charts, site content inventories, prototypes and taxonomies. We show clients where functional improvements can be made and we develop a strategy to get it done.

Accessibility and Usability

IDEA II has full expertise developing interactive solutions to function with devices that assist users with disabilities. Our information architects, usability specialists and creative designers know how to meet 508 requirements, so no member of the client's target audience is left out.

We're also accomplished in researching, measuring and improving the quality of the user experience.

Methodologies include:

  • Site Analysis
  • Site Log Analysis
  • Surveys
  • In-Depth Interviews
  • Ethnographic Research
  • Observational Research
  • Focus Groups
  • Prototyping
  • Expert Reviews
  • Pluralistic Walkthroughs
  • User Testing